Observe
Monitor and record relevant signals without preparing a change.
Customer-controlled automation
Automation is configured per workflow—not as one dangerous account-wide switch. Start in observation mode, require approvals, add four-eyes review or enable only verified actions inside your limits.
Illustrative control center
Automatic mode
Master switch for this profile
Off—nothing is applied.
Global limit
0 / day
Pending review
6 decisions
Synthetic product demonstration. Controls shown here do not execute any action.
Four operating levels
Monitor and record relevant signals without preparing a change.
See evidence, forecast, risk and the proposed next step.
Release supported changes manually or require another reviewer.
Allow explicitly enabled, verified workflows to act inside configured limits.
Control every action group
Raise or lower bids only inside configured economic and daily limits.
Prepare or apply supported waste-control decisions with evidence and veto time.
Promote proven search terms and product targets into the correct campaign structure.
Align placement multipliers with mature placement performance and guardrails.
Consider increases only when profitability, stability and retail conditions allow them.
Only rules explicitly marked for auto-apply receive execution authority.
“Available” describes analysis and supported control foundations. Automated execution is still enabled capability by capability after production verification.
Safeguards remain visible
Nothing is scheduled or applied when automation is disabled.
Recommendations are scheduled and logged, but Amazon remains unchanged.
Keep a decision open for review before an eligible execution window begins.
Set separate maximums by action group and one global upper bound.
Block scaling when profit, break-even, inventory, pricing or Buy Box conditions fail.
Separate preparation from release for selected decisions, accounts or teams.
Record the applied change, verify its state and preserve the review trail.
Pause eligible automation without hiding queued recommendations or their reasons.
Individual seller
A reviewer can be invited for selected decisions or an account. They receive a secure notification and see only the approval scope granted to them.
Agency and multi-account
Multi-client sorting, bulk review and separate approval trails are being opened through controlled rollout. Tenant and client boundaries remain strict.
Choose Profit for one operator or Growth when decisions span countries or people.
Compare plans and controls